Position Summary...

As Director, Campaigns Walmart U.S., you’ll help deliver high-impact campaigns and content that support Walmart U.S. business priorities and build positive brand perception. You’ll help drive the strategy and lead execution across key narratives—coordinating across stakeholders and managing the details that turn vision into reality. You will also help develop and sustain a drumbeat of always-on storytelling across owned and earned channels that keeps Walmart top of mind with key audiences.

About Global Communications
Global Communications helps bring Walmart’s business priorities to life through integrated consumer campaigns and always-on storytelling. The team partners across Communications, Marketing, Merchandising, Operations, and agency teams to ensure work is aligned, on brand, and delivered with strong operational rigor. In this role, you’ll connect strategy to execution—coordinating stakeholders, managing timelines and deliverables, and ensuring campaigns and content land with impact across paid, earned, owned, and shared channels.

What you'll do...

• Execute bold, creative integrated consumer campaigns that reflect Walmart’s values, offerings, and voice and enhance public perception of Walmart
• Lead day-to-day coordination of campaign elements—timelines, creative deliverables, reviews, and approvals—with internal teams and agency partners to move work from plan to performance
• Track milestones, flag risks, and manage workflows to ensure on-time delivery
• Serve as key liaison for external agency partners, providing input, feedback, and direction to align creative outputs with business and brand objectives
• Monitor performance, manage budgets and scopes, and ensure accountability across campaign deliverables
• Partner across Communications, Marketing, Merchandising, Operations, and other teams to support campaign integration and amplification
• Ensure executional alignment across paid, earned, owned, and shared channels
• Help shape and maintain always-on storytelling that keeps Walmart top of mind and showcases Walmart’s leadership, impact, and innovation
• Coordinate proactive story development and content execution across owned and earned channels (e.g., Walmart.com, social media, PR)
• Translate strategic insights and messaging into timely, relevant content that resonates with customers and media
• Leverage data and audience insights to evaluate campaign impact, recommend improvements, and apply learnings to future work
• Use GenAI and other digital tools to streamline content development, project management, and performance tracking

What You’ll Bring

• Experience leading integrated consumer campaign execution with strong project management and operational rigor
• Ability to coordinate complex, cross-functional workstreams and drive alignment across multiple stakeholders
• Strong agency management skills, including providing clear creative direction and managing scopes/budgets
• Strong storytelling and content instincts, with experience supporting owned and earned channel execution
• Data-informed mindset—able to use insights to evaluate impact and optimize future campaign work
• Comfort using GenAI and digital tools to improve speed, quality, and workflow efficiency
• Demonstrated collaborative spirit and executional excellence

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see https://one.walmart.com/notices. Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart.
The annual salary range for this position is $110,000.00 - $220,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include :
- Stock

ㅤ

ㅤ

ㅤ

ㅤ

‎

Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Bachelor’s degree in Communications, Public Relations, Business, or related field and 5 years’ experience in public relations, communications, or relevant area OR 7 years’ experience in public relations, communications, or relevant area.
2 years’ supervisory experience or experience leading cross-functional teams.

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

experience working as a staff member of a government official, Master's degree in Journalism, Communications, Public Relations, or related field, Working in a global environment

Primary Location...

702 Sw 8Th St, Bentonville, AR 72716, United States of AmericaWalmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.