Umami creates "ah ha!" new product development moments for cpg product developers that are bogged-down by siloed information, big-data expenses, and snail-paced execution.  umami leverages consumer powered clarity to build confidence and concepts that fuels crave-worthy growth in the f&b space. Uncertainty -> unstoppable establish clear visibility into current brand and product performance with umami dashboards – ground innovation in reality. Foggy -> frictionless size the prize and sharpen competitive context with data-backed market opportunities and consumer segmentation. Clarity ->currency weight opportunities for your business.