Benton Lane is a launchpad for home and lifestyle brands that resonate. We’re a team of builders, makers, and entrepreneurs based in Northwest Arkansas—creating, testing, and scaling ideas at speed. Founded as a playground for top talent to launch what’s next, we’ve grown into a fast-moving operating company behind six (and counting) DTC brands, including The Painted Paper, Lemon Park, Carbon Home Goods, Aspen&Arlo, and Anthem Classic.